# Draft a UGC video ad

Turn an approved product brief into a short vertical video concept and asset.

What could a 15–30 second product video look like for this audience?

> This is a task pattern. The Plugin or API available in your account and Agent session determines the actual steps, cost, and output.

## What to provide

- An authorized product image or other media you have rights to use.
- Audience, channel, main benefit, factual claims, and brand constraints.
- A budget limit and who will approve the direction before generation.

## Copy this prompt

**Copy example prompt**

```text
Use SpringBrand to plan a 15–30 second vertical UGC-style video for [product] aimed at [audience] on [channel]. I can provide [authorized product image] and [approved claims].

Ask for missing rights or brand details. Check which SpringBrand video creation tool is available, show its settings and estimated cost, and propose two creative directions before any paid generation.

Wait for my direction and cost approval. Then generate one draft with a short script, optional voiceover, video asset link, publishing-copy draft, and actual generation details.

Keep product details faithful to the supplied material. Do not publish, upload to an ad account, or spend beyond the approved amount.
```

## Possible SpringBrand capabilities

- [UGC Video Ad Generation](https://devsite.springbrand.ai/playbook/res-ugc-video-ad-generation) describes a script, optional voiceover, short vertical video, publishing copy, and generation details.
- **Seedance** can generate video, **Seedream** can generate images, and **ElevenLabs** can create voiceover drafts. See [Create campaign content](/developers/docs/capability-create).

## What the result could look like

> **Illustrative structure — placeholders, not a live result**

> **Approved direction:** [Hook], [three beats], [call to action] for the stated channel.
> **Draft assets:** [script], [video file link], [optional voiceover link], and [publishing-copy draft].
> **Generation record:** [provider/model], [settings], [actual cost], and any fidelity concern to review.

## Review the result

- Confirm product appearance, claims, permissions, aspect ratio, and duration.
- Compare the actual cost and provider with the approved generation plan.
- Treat the generated file as a draft until a separate publishing decision.

## Next step

Request one focused revision or approve the asset for a separate publication workflow.

- [More examples](/developers/docs/examples): Choose another concrete task.
- [Capabilities](/developers/docs/capabilities): Understand Plugins, APIs, and live availability.